There’s never been a better time to be building a business online, than now, in 2018. ✔️Facebook has 2.19 billion active users ✔️Instagram has 1 billion active users ✔️Social media is exploding ✔️Society is looking to micro influencers over macro hollywood celebrities
✔️High quality photos and content can be created for free straight from our cell phones. ✔️Brands and companies are looking to partner with everyday people online. ✔️Live video is dominating due to society craving real, raw, and unedited content over edited perfection. ✔️Tv ratings and cable subscriptions are on the fast decline.
Here are my best tips for success for growth online
1. 🔑Build an audience: if you are consistently producing valuable content, you will create an audience and following of people who look to you daily for inspiration, education, and entertainment. Don’t be afraid to give it away for free — you want people to be so amazed at your FREE value, that they learn to trust you and look to you for their education. This way, when you offer value at a cost, there is no question that it will be worth every penny. One of the best things I’ve heard when it comes to this topic is this - out value your competitors.
2. 🔑Get on video: if you aren’t utilizing the power of online video to grow your business, you are missing out on a level of connection and interaction that trumps written text and photos. People do business and want to partner with those that they like, know, and trust. Video allows people to get to know you, your personality, and your character faster than any other form of content creation.
3. 🔑 Build your business around your lifestyle, not your lifestyle around your business: by sharing your lifestyle through social media and specifically stories (Facebook and Instagram) you can share your business in a natural way. If you brand your company and products, you will turn people away. If you brand yourself and your lifestyle, the products you use are a very natural part of your life, that people WANT to see.
Hope this helps someone today! 💕
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